The Sound & Fury of Open Social

While Google’s Open Social initiative has caused a surge of commentary, it hasn’t raised much more than a ripple in the PR/communications corner of the blogosphere.

Internal AdWords Tool Raises Rumors About Rankings

A post by French blog Zorgloob has raised a flurry of rumors about Google organic rankings being influenced by Google AdWords advertising. Zorgloob posted screenshots from an internal Google tool that assigns scores and classifications to Google's organic listings raising questions about the way the Google SERPs are determined.

Yahoo FireEagle To Enable Geolocation

Fights over the search market are far from over, but companies appear to have picked out the mobile market as their next battleground.  And with a service known as FireEagle, Yahoo might well gain an early advantage on this front.