Verizon’s Web 2.0 Marketing Campaign
“My Home 2.0″ is a web 2.0 type of marketing campaign for Verizon to promote their FiOS service. It’s a combination TV/online…
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“My Home 2.0″ is a web 2.0 type of marketing campaign for Verizon to promote their FiOS service. It’s a combination TV/online…
Over the past 4 months, I have written many articles on what the advertising face of social networks should look like. While I would like to think they were reading my columns (unlikely), I am happy to see my vision of user / community targeting is where it seems Facebook is heading. I was actually surprised at how many of the people I spoke with…
While Google's shares skate above $700, troubling results at smaller online ad competitors hint at a turbulent future.
Thanks to its gorgeous scenery and impressive car industry, Germany is likely to have a lot of sights worth seeing. And thanks to a new version of YouTube, Germans will have a special place to share them.
There is no joy in Mudville, as mighty DRM has struck out fans who bought baseball videos from MLB.com.
This morning I visited YouTube only to be overwhelmed with Oprah in the featured videos area. To be honest, I was quite surprised that my favorite marketing guru Martha Stewart hasn’t attempted this, but in her defense I guess she’s been busy with Marthapedia these days…