When is Facebook Marketing Spam?

IAC Looks To AOL, Gaming

A recent interview with IAC chief Barry Diller revealed a couple of interesting tidbits: the possibility of an IAC-owned AOL; and the potential of online gaming.

Microsoft Webmaster Portal Live in Beta

MSN Webmaster Portal was announced in August and was to be released into beta in September and be fully accessible by the end of November, however very little has been released since the initial announcement. Until now.

Microsoft’s CFO Discusses Facebook Investment

Chris Liddell, who serves as Microsoft’s chief financial officer, has defended the idea of spending $240 million on a 1.6 percent stake in Facebook.  His comments aren’t likely to reverse critics’ stances, however.

Branding And The ‘Conversational Media’

It wasn't too long ago I was told marketers (especially for small- and medium-sized businesses) weren't interested in online branding, as a concept. The online marketer relies a lot on search, and therefore, clicks that bring results. Branding? Who needs it?