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AOL's advertising division, Platform-A, developed the video ticker ads as an alternative to conventional pre-roll spots for online video.
Islamist militants are getting better at gearing their message online to specific audiences including women and children according to a meeting hosted by the Organization for Security and Cooperation in Europe.
It was only a matter of time before the pinkies went up along with the gates. Social Networking may have egalitarian roots, and the masses can gather at the public pool if they want – if you want into certain places, you'll have to bring your Members Only jacket.
If you plan on entering the world of podcasting or want to make yours better, you can read what I’ve learned in my MarketingProfs article, "Lessons Learned from Podcasting." Similar to blogging, podcasting is a medium that B2B marketers remain on the fence about. Are they worth the time investment? Should you start a podcast to generate leads? I would say probably not, at least…
Online traffic to Black Friday advertising websites is rising earlier in 2007 compared to 2006, Hitwise reported today. Online traffic to a custom category of Black Friday advertising websites increased 52 percent for the week ending Nov. 10, 2007 compared to Nov. 11, 2006.
More than 14 percent of the almost $160 billion spent on consumer electronics (CE) over the last 12 months was spent online according to a study by the Consumer Electronics Association (CEA) "The State of CE Retail."
