Yahoo Search Supports X-Robots-Tags
Webmaster life got a little easier as Yahoo Search, in the midst of some updates to the engine, added page level exclusion tags to what it can handle.
Online Shoppers Want Quality Recommendations
Online retailers that recommend products that consumers are not interested in perform worse than those that make no recommendations, according to the 2007 ChoiceStream Personalization Survey.
Google Improves Apps On iPhone
It’s no secret that Google and Apple are friends on both corporate and personal levels. Prepare not to be shocked, then, that Google just released an improved interface for iPhone users.
Delivering a Proficient Viral Marketing Message
Sometimes the turn of a phrase or even just the lack of a single word can be all the difference between delivering a powerful and highly proficient viral marketing message or missing the boat entirely. Gord Hotchkiss has recently posted an excellent breakdown of what turns a rumor or message into that successful viral entity all marketers hope for.
Mobile Internet Adoption Driven By Better Browsers
High-speed wireless data networks are available to most cell phone users, but few are performing "desktop" activities according to a new report from JupiterResearch, "Mobile Internet: Leave the Browser at Home on the Desktop."
CDD: Facebook’s Digital Mea Culpa Not Enough
The Center for Digital Democracy (CDD), which has filed a complaint against Facebook with the Federal Trade Commission because of privacy concerns, says CEO Mark Zuckerberg’s apology to Facebook users won’t make problems go away.
UK Searches Show Love Of Christmas Markets
Know what a Christmas market is? If you’re American, you might well not – Wikipedia lists only six of them for our country, while there are closer to 30 entries for Europe. Still, that’s all the more reason to show interest in a new Hitwise report on the subject.
Are Paid Links Subverting Search Quality?
Search engines, especially Google, say don’t do ’em. But some search marketers say paid links work. Are paid links subverting search quality? Or are they simply a fact of life, here to stay?
Moderator: Chris Boggs, Manager, Search Engine Optimization, eMergent Marketing/BRULANT, Inc.
Speakers: William Leake, Founder and CEO, Apogee Search, Eric Ward, CEO, EricWard.com, Brian Boland, Director-adCenter, Microsoft Corporation.
Keywords Still the Foundations of SEM Campaigns
Keywords are still the foundation that build all search marketing campaigns. This session will look at researching and developing a killer keyword list for a site or special project. It will also look at tools available to automate the task of finding keywords and phrases.
Google, TomTom Seal Computer-To-Car Deal
Gosh bless the automotive trickledown; it’s already brought treats like telescoping steering wheels to entry-level vehicles, and now computer-to-car driving directions appear to be on the way.