Archive
Best Mixx Posts of the Year
Since we are winding down 2007, I thought it would be appropriate to put together what I thought are the top 10…
Part of the
network
network
The Year’s Most Overused Metrics
We all know marketers love metrics. Flashy award winning campaigns are great and celebrity spokespersons are always appealing, but most of the time we try to base judging the success of a campaign on hard and fast metrics. The only problem is, many times the metrics that marketers use to gauge success are wrong, inaccurate, incomplete or just plain useless. There are two main reasons…
Denton Himself Takes Over Gawker
According to the one-man investigative team known as Brian Stelter — formerly known as the guy behind the blog TVNewser, who beat the pants off most of the media reporters at the major dailies while he was still in school — the new editor of Gawker is none other than the founder of Gawker Media, the secretive and unpredictable Nick Denton himself. Stelter says he…
Wishlist Widget Allows Digital Gifting
Getting a virtual slice of pizza might be fun and all, but five-month-old startup gBox is betting that people would rather receive something more tangible this holiday season. It's also betting social networkers will appreciate its new Wishlist widget more than Facebook's Beacon program.
Read This: Google Reader Shares Your Stuff
Users of Google Reader now find themselves sharing items with friends through the chat feature in Gmail, aka Google Talk.
Online Holiday Spending Reaches $22 Billion
Online holiday spending between November 1 and December 14 increased 18 percent compared to the same time period last year reaching $22 billion according to comScore.Monday, December 10 reached $881 million in sales (up33 percent versus last year), registering as the heaviest online spending day of the season and the heaviest online spending day on record.
