IAB Updates Video Ad Guidelines

The Interactive Advertising Bureau (IAB) has announced an update to its Digital Video Ad Impression Measurement Guidelines. The update addresses digital video content and ads that play automatically when a web page loads, which the IAB says is an increasingly common occurrence.

2 min read Media

Google Launches New Transliteration Tool

Google has launched a "new and improved" version of Google Transliteration as a Google Labs experiment. Users can simply go to google.com/transliterate and type in the box to have their words converted to the proper language. There are 17 that are currently supported. Google explains:

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Google Apps Wins Over Another Corporation

Whether or not you've heard of a corporation called MWV, you're probably familiar with its products - MWV puts out everything from Coca-Cola packaging to Mead notebooks to asphalt for roads.  And now, this giant has entrusted some of the technical aspects of its operation to Google Apps. Given that MWV has a market cap of roughly $4.75 billion and employs about 12,000 people, this…

1 min read Other

Sony E-Reader In Content Deal With WSJ

Sony said today it will begin offering subscriptions to The Wall Street Journal and MarketWatch on its new electronic reader. In addition, Sony will also offer subscriptions to the digital version of the New York Post on its e-reader.

1 min read Other