YouTube Tackles The Davos Question

I hate to be a cynic, but I’m not sure if I’ll be able to help it. It is something, after all, and something unprecedented.  Following the (arguable) success of the CNN-YouTube presidential debates, YouTube is taking submissions from users again, this time to be presented to world leaders as they gather for their Masters of the Universe Ball.Well, okay. It’s not called that. It’s called the World Economic Forum in Davos, Switzerland.

SIM – Microsoft adCenter Add-in

The goods: Microsoft adCenter has a new product rolling out next month. A plugin (”Add-in”) for Excel will give marketers access to automatic tools to generate keywords, expand keyword lists, get actual traffic and demographic data—as in real numbers. If you haven’t seen a demo yet, let me tell you: this looks very cool. Here are my notes from Microsoft’s presentation and demo at the Search Insider Summit today.

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