Microsoft, The Fast Buy, And Big Brother
Everyone thinks Microsoft’s purchase of Fast Search & Transfer is about enterprise search. We thought there could be more to the deal. Here’s a stream of consciousness for you to consider.
Web 2.0 Companies Waiting to go Public
At this point, we really haven’t seen a major Web 2.0 company make it through an IPO. We’ve seen YouTube gobbled up by Google, and MySpace snagged by Rupert Murdoch’s News Corp. To date, they remain the companies that have truly defined success in the evolving Web 2.0 era.
Despite Facebook Rise, MySpace Still King
All the press and the industry observers talked about last year was Facebook, which made it seem like MySpace was soooo 2006. Social networkers, though, must not have been paying too much attention.According to data from Hitwise, MySpace pulled in 76 percent of US visits to social networking websites in 2007, and 95 percent of them were return visitors in December. This can be interpreted that not only is MySpace commanding the vast majority of the social networking market, but also inspires some pretty fierce loyalty.
PepperJam’s New Affiliate /CPA Network
You’ve probably seen quite a bit of coverage for the newly launched Pepperjam Network (PJN for short) a new affiliate /CPA network launched by Pepperjam, a full service internet marketing agency. Will you bring your affiliate income to the next level by promoting PJN affiliate programs?
Scoble Leaves PodTech, Joins Fast Company
We’ve known for a few weeks that Robert Scoble would leave PodTech this week, but we didn’t know where he’d end-up. Until today. Top blogger, social media guru, and video podcaster, Scoble will join Mansuetto Ventures–the company behind Fast Company and Inc. magazines–and create a new video channel called FastCompany.tv.
Yahoo Patent Filing Sheds Light On PageRank
As complex as Google’s PageRank may be, search experts at Yahoo seem to think it’s not complex enough. Based on patent filings, Yahoo is dabbling in ranking algorithms that incorporate more user behavior data in advance of the company’s next run at toppling Google’s haloed relevance.
Blog ROI Models
For those who are fans of Guy Kawasaki, there is a phenomenon he is fond of calling "Guy’s golden touch." It is his own trademark reversal of a well known saying, where he likes to note that "everything that turns to gold is what Guy touches."
The Sick Tools of the Marketing Ninjas
I’ve been procrastinating far too long on this post – and unfortunately, it’s going to come out a bit rushed.
Borders Prepares For Launch Of Online Site
Borders online relationship with Amazon.com will end in April when the book retailer will strike out on its own with the launch of its new site.
Google Opens Doors To Seattle Office
There might be something special about working at a company’s headquarters, but as far as Google’s offices go, we don’t think employees in its Seattle location are missing much. A recent open house displayed things that are every bit as nice as what you’ll find in Mountain View.