The 30-Second Spot Isn’t Dead

The 30-second spot isn’t dead, just our patience with being interrupted by them. Those “America’s Favorite Commercials” specials in prime-time television draw strong enough ratings to prove that people—at least, some people—are willing to sit and watch half-minute tales used by advertisers to pitch their wares.

Google Print Using Bar Code Technology

Google’s hoping to spurn more interest in their newspaper advertising service - Google Print - by adding bar codes to ads. If you have a cell phone that is compatible, you could point it at the bar code and go to a web site printed at the bottom of an ad.

Create Your Own Blog Version of Twitter

It seems Automattic’s Matt Mullenweg and team have gotten the Twitter bug. In fact, they love the idea of micro-updates so much, they’ve launched a new WordPress theme that lets you create your own blog version of Twitter. They’ve named it Prologue. Here’s how it looks:

Invited to the Fast Company Beta

Lee Odden was kind enough to invite me to the Fast Company beta, I assume he just imported his contacts from LinkedIn or Gmail (I hope he didn't use Gmail because of security risks) so I have had a snoop around, added a profile and this blog to their list of feeds. From what I can tell they have been live for over 1 month…

In-Flight Wi-Fi Not A Must For Business Travelers

With more airlines testing Wi-Fi and other communication technologies more than half (56%) of business travelers say they don't feel the need to be connected while flying according to an Orbitz For Business Traveler Survey.