Should You Let Sam’s Club Be Your SEO Company?

If the buzz is to be believed, Sam's Club is now a search engine optimization company that is targeting the local search market aggressively. The fact is, this isn't something new; it's just recently come to the forefront. Sam's Club has partnered with a company called Innuity to offer a program that is primarily targeted at small businesses looking to get noticed in the local…

PR Newswire & CSRWire Team up on Social Network

PR Newswire’s ProfNet expert network has partnered with CSRwire.com, the Corporate Social Responsibility Newswire, to form a social network for people who are experts in corporate social responsibility (CSR) issues. This new social network will allow corporate social responsibility experts to congregate and share your expertise with your peers and with the media.

Yahoo and Microsoft Overlap

Do you really have any idea how big Yahoo is, or hell, how big MSN is? There’s a lot of overlap between the two, and Long Zheng & Josh Philips have been kind enough to generate a nice chart to show the two. The chart is reproduced below, with some notes added by me regarding what I think about which service will be rolled into…

Mainstreaming as a Barrier to Innovation

When you visited Yahoo!, perhaps on a blogger pass, often you would find a product manager or executive extolling their mainstream virtues.  Every time I'd visit I'd hear that word, mainstream, and wondered if it was some derivative of their mission or boasting of begotten power.  Yahoo! arguably was the first company to mainsteam open internet services.  A great accomplishment that began with linking elsewhere…

Mistakes in Web Analytics

There's a lot of talk in the measurement community about best practices--accepted methods to measure and optimize a website.