Archive
Hulu Set To Launch Publicly
Hulu the online joint video venture between News Corp and NBC Universal will make its public debut on Wednesday.The video site will…
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Diller, Malone Open Court Battle Over IAC
IAC's Barry Diller and Liberty Media's John Malone agreed upon a spinoff plan for IAC businesses, but a little something in the fine print turned the plan into a court fight.
Brand Awareness More Valuable Than PPC
There's been significant debate among small businesses about the indirect value of online branding versus the direct value of search marketing. A recent report from Engine Ready says branding may be worth more than you think.I've been an advocate of branding for a while and have tried to get the point across that consumer awareness of product or company drives sales in a very powerful…
Brand Awareness More Valuable Than PPC
There's been significant debate among small businesses about the indirect value of online branding versus the direct value of search marketing. A recent report from Engine Ready says branding may be worth more than you think.I've been an advocate of branding for a while and have tried to get the point across that consumer awareness of product or company drives sales in a very powerful…
AOL’s Penguin: “Behavioral Targeting No Problem”
Some people know about behavioral targeting, and some people don't. To educate this second group (and perhaps make the first feel less threatened), AOL intends to explain the practice with a cartoon penguin.
Matt Cutts Suggests Summer Of Code Projects
There's still some time before any deadlines relating to the 2008 Google Summer of Code pass. So, in the event you're looking for ideas, Matt Cutts has suggested 21 possible projects.
