Social Media Advertising To Succeed

Despite the fact that social media advertising has yet to hit its stride and is taking some lumps for low click rates when compared to high pageviews, it will succeed. Social media is a different type of advertising platform from information-oriented websites and the two should not be compared.

Azoogle Seeks CPA Traction In Europe

Partnerships for New York-based performance ad network Azoogle in the United Kingdom and elsewhere in Europe may help drive acceptance of the cost per action model across the Continent.

Jerry Yang Has High Hopes For Yahoo

Yahoo's investors have 8.8 billion reasons to stick it out with the company for a couple more years, as CEO Jerry Yang projected that as the company's 2010 revenue figure.

It’s Time For FCC Chair To Step Down

There's a lot of uncertainty not just in the economy but also in the policies guiding American media, the Internet included. Perhaps to quell some of that uncertainty, the public and government officials should pay close attention to FCC Chairman Kevin Martin's opinion…and do the opposite.

Jupitermedia Reports Fourth Quarter Results

The market's doing its best imitation of a healthy Superman this morning - up, up, and all that - but Jupitermedia has been left on the sidelines.  Following the corporation's report on its fourth quarter earnings, Jupitermedia's stock is acting in a less than heroic fashion.