Journalists Working Online More And Using Blogs More

The shift from print to online media is giving journalists more responsibility and making them more aware of the commercial side of the business according to the "2008 PRWeek/PR Newswire Media Survey."The survey polled 1,231 journalists including newspaper and magazine journalists, television, radio and online reporters, and bloggers.

Spot Runner Launches Political Advertising Program

In a move that's either ingenious, scary, or both, Spot Runner has launched a new Political Advertising Program.  Political campaigns of every size are supposed to buy preexisting video spots, personalize them, and then put the things on television.