Google Observes Earth Hour, Gets Energy Issue Backward

Google could have promoted energy conservation by lighting up gigantic "save electricity" billboards.  Instead, in at least one country, the search giant has taken the equally unproductive path of turning its homepage black.

Man Cleared Of Facebook Harassment Charges

A UK man from Birmingham has had harassment charges dismissed over his contacting of an ex-girlfriend on Facebook. The case is thought to be a first in the UK involving a social networking site.

The Apple Of Your Eye Is a Trick

Lots of studies have shown that subliminal advertising doesn't work—at least it doesn't work as a direct cause of desired behavior. For example, imperceptibly flashing a hot dog in front of an audience does not increase hot dog sales. A recent study from Duke, though, says Apples might make you more creative.

Web 2.0 – Call It Something Else

Or should that be “Words”? However, you cut it and define it, there’re marketers out there who do their best to make use of Twitter, Squidoo, Hubpages, MySpace, Facebook, Tumblr, Flickr, Metacafe, Youtube, Revver, forums and other social networking site (of the “Web 2.0″ ilk) to generate adsense or affiliate income.

Political Parties Embrace New Media

New media usage is a commonplace activity for U.S. adults in all major political parties, according to BIGresearchs's "Simultaneous Media Usage Study."