Small Business Marketing Unleashed: Analytics Analysis
"Numbers without context are just numbers," according to Matt Bailey, the founder of Site Logic Marketing. So in a session titled "Web…
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"Numbers without context are just numbers," according to Matt Bailey, the founder of Site Logic Marketing. So in a session titled "Web…
"Optimize, optimize, optimize," some SEO experts will say, and that's fine as far as it goes. But the question of what to optimize for - and how far to take the process - was addressed in a session called "Keywords and Content."
Blog software company Six Apart acquired creative agency Apperceptive, a company that built blogs for sites such as The Washington Post, The Huffington Post, BoingBoing, and iVillage. Now they’re launching an advertising network for blogs. They are also venturing into design, programming, and blog marketing services.
Like most bloggers I know, I tend to link to information resources online when I’m writing about a particular topic. One reason is simply that linking to an explanation of something provides a reader of your content with an opportunity to find out more, or see something in more depth, without you the blogger having to explain it all in your blog post.
At the Small Business Marketing Unleashed Conference Stoney deGuyter, president of Pole Positioning Marketing talked about Web site architecture.
The economic struggles due to a weak dollar and the complete failure of the White House, Congress, and the Federal Reserve to restore its value means, for advertisers, a need to find other outlets for their messages.