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Anecdotal evidence and personal experience are all well and good, especially where popularity contests are concerned. Hard data works, too, though, and…
It appears that US courts are getting more and more savvy about Internet marketing (or US attorneys are getting more and more savvy about their “expert” witnesses in these cases!).
In just about every MySpace profile, there's all sorts of information that advertisers would love to see. Users don't list their likes and dislikes with marketers in mind, however, and a MySpace exec has said that participation in the upcoming HyperTargeting program will be optional.
The public offering from the hosting company comes amid the unsettled US economy, but Rackspace believes a Google-like auction will pull in nine figures.
As UK businesses brace for Google's policy change on trademark bidding, there's a growing amount of evidence that they'll be hit hard. Today, Hitwise's Robin Goad provided several solid examples.
Microsoft and Steve Ballmer already know these, but Marc Andreessen summarized the choices available to the company in their quest to absorb Yahoo.
