MySpace Names New Pres. Of Sales And Marketing
A lot of job titles sound completely made-up and superfluous; "President of Sales and Marketing" does not. Still, the title is at least new at MySpace, and Jeff Berman is the man whose business cards will carry it.
Found: The Point of Twitter
Hopefully, we’re over wondering what the point of Twitter is and we can move on to how, exactly, using it or other social media can be good for business. Sometimes the biggest obstacle is just wrapping your head around something.The short and skinny of what is to follow is this:
Small Business Marketing Unleashed: Viral Marketing
Jennifer Laycock, Editor-in-Chief, Search Engine Guide gave a presentation about viral marketing.
Small Business Marketing Unleashed: Local Search
I’ve written about it before, and I’ll write about it again: the only phonebooks around my work desk are the ones raising it and the monitor a few inches higher than they’d otherwise sit. Local search functions well from a consumer standpoint, and a session detailed how businesses can benefit from it, too.
Developers Asked To Play In iGoogle Sandbox
In a recent post that was about 125 words long, a Googler included the term "social" four times. Keep Facebook, MySpace, and whatever else you like in mind, then, while learning about a new developer sandbox for iGoogle.
FriendFeed Benefits From Twitter Problems
Twitter: grabbing defeat from the jaws of success Amazing, Twitter has been half down all weekend long. Dave Winer and others have been writing about it. The problems have been covered on TechMeme and other places where one looks for interesting tech news.
Jonesin’ For Twitter
Something remarkable happened the last time the power went out. My family and I grabbed a seat on the porch and we actually talked to each other. It was scary at first. No blue glow on our faces, nothing provided via electronic transmission for us to comment on. Of course, all that retro-interaction ceased abruptly as soon as the youngest of us heard the AC kick on again.
24/7 Real Media Rolls Out B2B Ad Network
Digital marketing company 24/7 Real Media has announced a partnership with four publishers to create BBN, a B2B online advertising network.Cygnus Business Media, Nielsen Business Media, Reed Business and the McGraw-Hill Companies have joined together to offer more reach and better media buys for online advertisers.
Small Business Marketing Unleashed: Analytics Analysis
"Numbers without context are just numbers," according to Matt Bailey, the founder of Site Logic Marketing. So in a session titled "Web Analytics," Bailey walked an audience through what they need to know about their sites and statistics.
Dilbert Receives A Mashup Makeover
Lots of fun with Dilbert and Web 2.0 thanks to a site update gives visitors the ability to rearrange and rewrite the foibles of everyone’s favorite cubicle dweller.