network
Bill Nussey, CEO of Silverpop, spoke in the session, "Consistent Branding from Email to Landing Pages- Maximize Your Online Presence."
In an open letter sent earlier today to Eric Schmidt, Senator Joe Lieberman brought up the issue of terrorist-produced videos appearing on YouTube. On the YouTube Blog, corporate representatives have now responded.
In the session "Secrets for Getting More and Better Links for Higher Search Rankings," Stephan Spencer founder and president of Netconcepts talked about free tools to use for checking link popularity.
"We used to joke about Google helping you find your keys," said Google's vice president of search products and user experience, Marissa Mayer, during a Googleplex webcast this afternoon. Mayer was referring to the various advances Google is making in localized search products.
There's no doubt about it - getting the top spot in search results can be great for business. But if searches for a company's name also turn up complaints and negative reviews, whatever time and money was spent on SEO might be wasted, and so managing your reputation in search engines is critical.
For what it's worth, Wikipedia founder Jimmy Wales sees the growth of Internet usage in the Middle East as a boon to the world's exposure to "ordinary people" of the region. Such exposure, he said, would soften the region's image abroad.
