Archive
Fake Ad Spurs Ethics Questions For Papers
There are two likely reactions here: What's the big deal? and That doesn't sit right with me. Pick one for this line:…
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Gaming Does Not Lead To Poor Social Skills
People who play video games for long periods of time are not necessarily lonely nerds without social skills according to an Australian study.The study by Victoria University psychology graduate Daniel Loton revealed that 15 percent of 621 adult respondents were flagged as "problem gamers" who spend more than 50 hours a week playing games.
The Internet’s Influence For Home Buyers
Just what we want to hear - bad news about the housing market, but this time online. Turns out online searches didn’t have as significant impact on homebuying or renting decisions as we may have hoped. That doesn’t necessarily mean real estate sites should pull back their budgets though.
Does Google Know What You’re Doing Offsite?
Google's behavioral targeting is an inevitability and, in one form, a current practice. People are aware of personalized results when logged into their accounts, and certainly retail sites are aware of what you're checking out. But a recent forum poster reports Google's apparent knowledge of what he was doing off-site. And the thought of that is a little unnerving.
You Got Pants, Facebook Has People
Just because a social network is popular doesn't mean it's so easy to monetize, as News Corp. found out after its purchase of MySpace. Analysts have tried to extend MySpace's trouble to other social networks while balking at Facebook's $15 billion valuation. But after speaking with Facebook's Kent Schoen about the social network's fairly precise ad targeting, skeptics could be won over.
Ratings, Not Usage, Moves Google Rankings More
Despite massive server farms with processing power to burn through mountains of user data, Google relies on a quaint approach to tweaking its rankings.
