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Getting All You Can Out Of Online Social Communities
So you’ve entered the land of brand-building in online social networks. Now what? Online communities can be great places for marketers to learn and engage with their customers and other consumers. In order to get all you can get out of it, there are certain guidelines to follow that may help. Below are the 5 Commandments for How to Act in an Online Social Community.
Branding And Search Engine Marketing
Do you have a brand? If not, your site is part of a "cesspool." In AdAge Google's CEO Eric Schmidt explains the AdWords quality score and organic ranking algorithms in laymans terms:
Could A Little More Info in the SERPs Improve Relevancy?
Google is testing the concept of showing a date alongside certain results on its SERPs. The tests were spotted by Michael Gray (like two months ago) and by a WebmasterWorld member. Search Engine Roundtable quotes the latter:
“Zack and Miri Make a Porno” Director Blogs for Hulu
When visiting the Hulu blog today to see if they were up to anything worth writing about, I was greeted by a familiar voice (well, in text form). A voice that I have enjoyed for years through film, and "literature" (he's got a couple books). A voice from a man who is ironically most famous for being silent.
GM CEO Takes Message To YouTube
Let’s annoy you by understating it and call these “uncertain” economic times. While it’s unclear what a tumultuous economy means for online business—after all, there was no Internet in the Great Depression—old standby General Motors saw its stock drop the lowest it’s been in half a century.
