The Art of Selling Now
Forrester Research recently hosted a "Sales Enablement" roundtable, which featured sales and marketing executives from technology companies like Intel, NetApp, Borland, Informatica,…
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Forrester Research recently hosted a "Sales Enablement" roundtable, which featured sales and marketing executives from technology companies like Intel, NetApp, Borland, Informatica,…
Well, we know it's important for businesses to be transparent online. This is one of the reasons often cited for running a corporate blog.
Microsoft has launched a new project aimed at web publishers and developers, entitled "Project Silk Road," in which the latest step combines a content management system with the ability to sell ads. Microsoft explains more about Silk Road:
Facebook users may be glad to know that the social network is rid of a few neo-Nazi groups this morning. After a protest arose over some anti-gypsy pages, Facebook pulled the things, citing terms of use that forbid intimidation and harassment.
Microsoft says that its Live Search cashback program, launched in May to attract more users has done well in three key areas.Its cashback program has had a positive return on investment for advertisers (ROI), percentage of search queries for commercial purposes, and the number of advertising offers on the system.
Microsoft may be down compared to Google in terms of search - some of the most conservative estimates suggest Google's market share is five times bigger - but the Redmond-based corporation still has little to fear as far as productivity software goes. Google Docs and Spreadsheets is growing at a gastropod's pace.