Online Holiday Spending Up 9 Percent

Online holiday spending has now reached the same levels as last year thanks to Cyber Monday and the corresponding Tuesday, according to comScore.For the holiday season through December 5, $14.92 billion has been spent online, about the same amount compared to the same period last year.

1 min read Archive

Google’s Ads Per Keyword Output In High Gear

While interpretations of its activity may vary, a new report indicates that Google's been inarguably busy.  On an international level, the search giant's ramped things up in a somewhat unprecedented manner, tossing out roughly 38 percent more ads per keyword in November than either Yahoo or Microsoft.

1 min read Archive

Gmail Stickers – Fun, Branding, Or A Little of Both?

Google has decided it would be a good idea to give away Gmail stickers. Some might ask "Why would I want Gmail stickers?" But others are certainly enthused about the idea. You can simply browse the comments on a site like GeekSugar to get that impression.

2 min read Archive

Is Google Search Ranking Dead?

Is the traditional Google search ranking system becoming obsolete? The evolution of search, challenges faced, and how businesses are adapting.

2 min read Marketing

Is Google Sexist?

In the movie version of the TV cartoon South Park, the boys ask Chef how to make women happy. Without thinking about to whom he’s talking, Chef tells them the secret, and the boys go off in search of it. If they’d searched on Google with strict safe filtering, though, they’d never have found it, an anticlimactic event to which many women might sniff and…

5 min read Archive