CBS to Take Online Video Seriously

CBS is re-launching TV.com, a site it picked up in its CNET acquisition. Currently, the site is kind of a go-to resource for all things television, except actual TV content. They do have some video clips and episodes of things, but it's not Hulu.

Domain Names Equivalent To Billboards?

Seizing a domain is like seizing a billboard, argue the attorneys appealing Kentucky governor Steve Beshear’s attempt to take possession of 141 gambling domains. Even if domains were forfeited, users could still access gambling sites via IP addresses, which become destinations without signs over them.

Social Media Influencing Purchase Decisions

More than half (54%) of consumers say that information from a brand representative is more valuable than what is usually found on a company Web site, according to new study, "The Impact of Social Media on Purchase Behavior" by research firm OTX on behalf of DEI Worldwide, a social media marketing agency.They found that 63 percent of consumers would like to share their opinions about…

How Search Engines Manage Click Fraud

In the session "Search Engines on Auditing" the speakers discussed how search engines handle auditing concerns.Richard Zwicky, Founder & CEO, Enquisite, discussed auditing issues with PPC and how they try to figure out what went wrong. Analytics ecosystem:CollectAnalyzeReportOptimizeMonetizeWays ad networks protect you:Invalid/discounted clicksReal time behavior analysisProactive filteringOver-time analysis

Countries’ Top Twitter Users Tallied

It's almost the end of the year, and that means it's time for lists.  Naughty and nice, most and least popular . . . you know the routine.  Now, one new list shows how well Twitter has (or hasn't) caught on in different parts of the world, and names some of its top users, too.