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How Google Detects Click Fraud
Even as we approach the end of 2008, click fraud is still something that needs to be dealt with in the search…
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Spammers Turning To Targeted Attacks
Spammers are now taking their cue from search engines and advertisers by making their emails more personalized in attempts to steal users information, according to a new security report from Cisco.The report found there was a 90 percent growth in threats coming from legitimate domains, nearly double what was seen in 2007. While targeted spear-phishing represents about 1 percent of all phishing attacks it is…
LinkedIn Sets Up Shop in Chicago
LinkedIn has opened a new data center in Chicago. A post at the LinkedIn Blog says:LinkedIn has grown by leaps and bounds this past year and currently we are adding professionals to our site at the rate of one user per second. The primary goal for the LinkedIn Operations organization is for our site and partner applications to be available 24/7.
Free Shipping Offers Lead To More Online Holiday Spending
Online holiday shopping continues to be on par with last year, with spending through December 14, totaling $20.17 billion, according to comScore.For the first fourteen days beginning December 1 (Cyber Monday), sales totaled $9 billion, up 2 percent compared to a year ago. The most recent week saw ecommerce sales slipping 2 percent.
Future Dim For Yahoo’s Jumpcut, Kickstart
You can almost hear the "snip-snip" of cost-cutting scissors at work. Following the forced departure of 1,500 employees last Wednesday, Jumpcut and Kickstart, two of Yahoo's more experimental and less popular sites, are facing similar fates.
Google Makes New AdWords Editor Available
Google has released AdWords Editor version 7.0, a mere two months after 6.5 came out as Barry Schwartz points out at Search Engine Land. Google did not make any major announcements about the release, but just kind of put it out there, and we have not yet seen much in the way of user reactions.
