network
I looked up the word "service" in Merriam-Webster's online dictionary, and I found that one of the definitions listed for service is:…
1) Start with a headline. Right up front give your products strongest benefit. Make a promise in your headline, and then explain how the promise and benefits work to the customers potential in the body of your sales letter.
Last night I have conducted a little seminar on the topic of using the Internet. While no age restriction was placed in the ad, every participant was at least 55 years old. Some were clearly of a retired age.
When you think about ways to gain repeat business from your customers, you probably turn your thoughts to marketing efforts such as advertising, public relations and other means that will allow you to repeatedly be seen. However, without one particular element included in your plan, your efforts to entice customers to buy over and over will fail. Even autoresponders - the "king" of repeat exposure…
Over the Thanksgiving holiday I had the opportunity to have dinner with a dear friend of mine. She moved out-of-state a year ago to start a new job, and she was back in town visiting.
A website is an island. Advertising is a bridge to that island. Large and small businesses online are discovering that truth in a hurry - or else. Advertising is not what it used to be. The internet has changed its purpose and its strength. Rather than making advertising in the traditional media weaker, the net has made it stronger. That's why all guerrillas must be…
