On Target: the Success Tactics of ExactTarget
The economic climate of the past year killed businesses without sound tactics, which is why I decided to interview Scott Dorsey of…
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The economic climate of the past year killed businesses without sound tactics, which is why I decided to interview Scott Dorsey of…
Chances are you've heard at least a little - maybe a lot - about "viral marketing"... Whereby one process you set up is taken up by other people without your having to work much at it. Less work and exponential growth... cool! But let's talk about how it applies to affiliate marketing...
I recently re-read the amazing book by Napoleon Hill and W. Clement Stone entitled 'Success through a Positive Mental Attitude'. WOW, what an eye-opener.
While traditional marketing can work for the book author or publisher, the return is dim for the huge effort it takes. You must pitch relentlessly and constantly to even get a milligram of attention. While you may have a success or two, most of your efforts will bring poor book sales. Ask yourself right now, what is working for me? What is not?
1. Participate in chat rooms related to the product you're reselling. Start a conversation with a person without trying to sell to them. Later on, while you are chatting, mention the product you're reselling.
This is a great way to promote your site. How does it work? You offer your work for use by webmasters on their sites and ezines. In return, they include your *resource box*, a short paragraph with details of your site, your e-books, your software, your affiliate links - whatever you want to promote. This is the resource box I use at the end of…