IM For Business

LookSmart goes Pay-per-Click

On April 9th, Looksmart publicly announced to the world that they had, as of that day, made the transformation from human edited directory, to a pay-per-click search engine. Shortly after, we also received a phone call from them explaining that since our company SubmitExpress.com is a valued partner of LookSmart they wanted to tell us about their new program first hand. They spent about half…

Fast Search and Transfer Engine!

Martin Schaedel, my search engine optimization colleague from Sweden, recently conducted a telephone interview with Stephen Baker, Director, Internet Business Unit of Fast Search & Transfer, and managed to come away with some very interesting and surprising tidbits for you. Take it away, Martin!

How To Market Your Business With Email

Email marketing has become a favored method of reaching consumers among U.S. businesses. In a survey by the Direct Marketing Association, two-thirds of companies say their sales increased in 2001 because of email marketing, and sixty-three percent credit email as the most effective way to retain customers.