Fast Search and Transfer Engine!

Martin Schaedel, my search engine optimization colleague from Sweden, recently conducted a telephone interview with Stephen Baker, Director, Internet Business Unit of Fast Search & Transfer, and managed to come away with some very interesting and surprising tidbits for you. Take it away, Martin!

How To Market Your Business With Email

Email marketing has become a favored method of reaching consumers among U.S. businesses. In a survey by the Direct Marketing Association, two-thirds of companies say their sales increased in 2001 because of email marketing, and sixty-three percent credit email as the most effective way to retain customers.

An Ingenious Way to Use Wordtracker

If you’re in the search engine industry, or if you’re a Web designer or Webmaster, it’s an almost sure thing that you’ve heard of, and probably used, Wordtracker...(see below). But, for those who may not know about Wordtracker, let’s back up for a minute.