LookSmart goes Pay-per-Click
On April 9th, Looksmart publicly announced to the world that they had, as of that day, made the transformation from human edited directory, to a pay-per-click search engine. Shortly after, we also received a phone call from them explaining that since our company SubmitExpress.com is a valued partner of LookSmart they wanted to tell us about their new program first hand. They spent about half hour with us going over the details of the new program and also informed us that we will no longer receive commissions on referrals to them though our site and were asked to remove their banners.
Fast Search and Transfer Engine!
Martin Schaedel, my search engine optimization colleague from Sweden, recently conducted a telephone interview with Stephen Baker, Director, Internet Business Unit of Fast Search & Transfer, and managed to come away with some very interesting and surprising tidbits for you. Take it away, Martin!
When is it Time to Terminate a Troublesome Subordinate?
When is it time to terminate a troublesome subordinate? The moment you believe you’re getting the run around, trust your instincts. It’s time to RAT out an employee when you conclude three work aspects persist as nagging issues.
A Silly Question Worth Serious Thought – Do You Want To Be Rich?
That sounds ridiculous. Of course you’d like to be rich, wouldn’t everybody? But do you really?
How To Market Your Business With Email
Email marketing has become a favored method of reaching consumers among U.S. businesses. In a survey by the Direct Marketing Association, two-thirds of companies say their sales increased in 2001 because of email marketing, and sixty-three percent credit email as the most effective way to retain customers.
An Ingenious Way to Use Wordtracker
If you’re in the search engine industry, or if you’re a Web designer or Webmaster, it’s an almost sure thing that you’ve heard of, and probably used, Wordtracker…(see below).
But, for those who may not know about Wordtracker, let’s back up for a minute.
The Secret Of Illusional Marketing
You need two special ingredients to make this marketing strategy work successfully. You will need a product that your target audience will perceive as being extremely valuable and something that you can afford to giveaway.
How to Stop Digital Thieves with CGI
I’m going to assume you’re serious about your business. If you’re not, I can’t help you anyway. You’ve gone as far as getting a real merchant account to accept credit card payments online.
Your Own Ezine? The Pros and Cons
No doubt about it–having one’s own ezine is an excellent promotional tool. Whether you sell goods or services, publishing an ezine is perhaps one of the very best online ways to develop and maintain a potential, targeted customer base.
CHANGE Is Your Best Guarantee Of Job Security
When running your own businesses it is usual to have standard procedures and set ways of doing things. It’s called efficiency. After all, it’s the logical way to do things and we’ve always done it that way and it works.