Archive
Outsourcing: A Viable Option
A software developer phoned recently to ask me to edit the writing in a PowerPoint file that will be shown to possible…
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Multiple Income Streams: avoiding Starving Artist Syndrome
If you're a creative, the chances are high that if someone is making a buck from your talents, it's not you. We writers, artists and designers aren't good negotiators. We love our work, and we're happy that someone wants to pay us for it. It takes us a while to realize that while everyone else is doing nicely from our work, we're not.
Make Prospects Believe That What You Say Is The Truth — Everytime!
I read an article recently where a direct mail company placed an ad offering a crisp $100 bill to anyone that would respond to their offer. But in the ad they said nothing more than "fill out the form below and return it for your FREE $100 bill."
5 Ways a Book Review can Increase Your Sales
If you write and/or publish books of any kind, you need to get your books reviewed. Why? Because it can dramatically increase your sales. Here is a quick list of 5 ways a review can help to increase your sales.
Write a Power Press Release-Seven Times as Valuable as Advertising
Do you send out press releases? Have they brought you financial rewards? If not, you may want to rethink how to write a good one-one that editors pay attention to. If editors noticeand love your press release, they will want to interview you for a feature story. The feature story not only gets you valuable attention, it also brings credibility to you, your products, and…
Little-Known Tips & Tricks With Affiliate Links: Ideas You’ve Likely *never* Heard Before!
Okay, I'm an ideas guy. I'll admit it. My aim in this little article is to reveal to you some ideas that you've likely never heard before. Whether you are a program manager or an affiliate, or both, there should something of value below!
