4 Steps to Writing a Powerful E-zine Article

We’ve all heard the buzz that getting e-zine articles published is a highly effective, low cost method of promoting your on-line venture. While it is true that useful, intelligent articles can position you as an expert on your chosen topic and promote your website, it is quickly becoming a crowded marketplace. Just as websites began popping up like weeds a few years ago, e-zine articles…

Why Some Newsletters Get *READ* While the Rest Get *TRASHED*!

It's a simple truth... Some newsletters seem to attract readers like bees to honey - whilst others seem to struggle to find a marketplace of interested subscribers. But why? What's the big difference between success and failure when it comes to publishing your own newsletter? And what should you aim to do, if your goal is to build an army of loyal subscribers? For the…

Free Hosting and SEO

Dear Robin, Q: I have the questions: a. Free hosting have a lot of publicity. If I include a site in a free hosting, the SE will penalize? Free hosting are indexed? A: There are a lot of problems with hosting your site at the free hosting companies, like Geocities. First off, if your site is for your business, it doesn't make a very good…

That’s Cold

If you hate cold-calling, you are not alone. In my dealings with other business owners in general, I have yet to find anyone who likes doing it. What is "cold-calling"? That's when you call someone who fits your market profile in order to introduce your products and services; someone who has never heard of you and who has not previously expressed any interest. It is…

Google And Duplicate Content

I've been following the discussion about Google and mirrored information for some time. It is "common knowledge" that Google penalizes page rank when it determines that content is duplicated somewhere else. In fact, I've read many experts stating that there should be no duplicate domain names and no duplicate content anywhere. On the face of it the arguments appear to be sound. Google obviously has…