Copyright Law and How it Works

Important: This article contains opinions and information about copyright law. Keep in mind that I am not a lawyer and have not been a lawyer in any past life that I am aware of. If you have specific questions about copyright law you should contact the appropriate legal resources. Everything original that you write (or draw or paint or whatever), regardless of whether it is…

Define Yourself to Find Market Share

Sometimes, finding the right product or service to make your own is to find someone else's version of the same product or service and discovering ways to deliver it in a different way. Someone once told me that I could not make it in a business because there were already people in that particular business! The thought struck me as stupid. That is why we…

How Hard Is It To Get Guaranteed Sales From Guaranteed Visitors ?

You will certainly have come across one of those "guaranteed visitors" deals already. Ads like : "Do you need traffic ? We'll send 50,000 or even 100,000 visitors to your site - starting today" promise the solution to every webmaster's nightmare about not getting enough visitors to his web site. Most of the times, these visitors are delivered in the form of pop-unders at high…

Erasure: One Step to Better Web Copy

The Roman poet Horace said, "You must often make erasures if you mean to write what is worthy of being read a second time." Two thousand years later, those words still hold true. If you're responsible for the content of a website or newsletter, then erasures - editing - can make your words worthy of being read a FIRST time. Erasures are one thing you…

Collapsible Tree Structure and SEO

Q: Hi there, I have a question that I hope you can answer. My company is currently working on the redesign of a few websites. My boss wants me to turn the navigation menu into a collapsible tree structure (like in Windoze Exploder :-P). Though I would be using text for the links and not images, my concern is that the tree will exist within…