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Statistics show that 80% of people purchase after the 5th contact yet 90% of sales people give up after the 2nd contact…
Coupons can be a great way to promote, increase, and improve your business. They can be used to entice new customers, move hard-to-sell merchandise, "time-shift" your customers by getting them to come in during traditionally slow times, or as a stand-alone product when sold as gift certificates.
If you're like me, you're probably an affiliate of several different products. While managing several of them can lead to a bit of confusion at first, I still believe it's better to be involved with more than one.
Publishing an online newsletter is easier than you might think. It just takes a little organization and discipline. It is one of the top ways to promote your book online. For that matter it's one of the best ways to promote anything online. If you shut out this option you are missing opportunities to sell your book. It's that plain and simple.
Whoever said "long copy" doesn't work on the web obviously doesn't know how to sell online. In fact, online marketers are making an absolute fortune with web pages spanning 1200 or more words used to sell their software and manual products.
When making a purchasing decision, people have their "rip off radars" on high beam. They're wary and so they should be -- after all, they're about to spend money so they want to be sure they're not going to get ripped off, AND they want to be sure they're going to get the absolute best return on their advertising dollar.
