Archive
Optimize Your Site for More Visitors, More Sales
Your goal for sites is probably to get traffic - and to get traffic you need to optimize your site so search…
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Networking for Freelancers
"It takes money to make money", or so the saying goes. In the case of freelancing, this is not always the case. In addition to a solid marketing plan, freelancers should take into account the power of networking. The fact is, a freelancer's most effective means of gaining new business is word of mouth & referrals. The following tips will help you maximize your exposure,…
Yahoo changes to have major impact on SEO strategies
On October 11, 2002, Yahoo made significant changes in the way it performs searches. These changes are sure to cause a dramatic shift in search engine optimization strategy for most sites. This article will describe the changes, how you should adjust your SEO strategy, and what to look for in the future.
Planning for Product Release
As the product manager for an investment software organization, I am always amazed at the amount of work that is necessary to effectively release a product into the marketplace. From the inception of the idea to the complete release, it is a daunting task. The simplest method to plan and implement a product release is to lay out exactly what needs to happen, organize a…
How to Test Your Web Site Usability
When designing a web site, you are never sure how it appears to all people. This is because people use different browsers, resolutions, computers and connection speeds to the Internet. Your site may look good with your browser, but absolutely horrendous in other browsers. This is why you should test the usability of your site, before you expose it to the world.
How to Update Your Web Site Using Server Side Includes (SSI)
Recently a person asked me if I could replace 125 web pages of her web site with a new drop-down navigation system. If she had to do this manually, she would have to change each page and upload it separately to the server. This would take hundreds of hours. So, what's the answer – use Server Side Includes (SSI) What is Server Side Includes (SSI)?
