Software Project Management Primer

The Advantages of Using FrontPage

Ever since I've been doing SEO work, I've always griped and complained about FrontPage and all the extraneous code it puts in the section of the page, etc. Then recently, I had the opportunity to visit with a group of advanced search engine optimizers, and I was shocked to find that many of them use FrontPage and love it.

Essential Internet Business Software

An essential part of running a successful Internet business is quality software. Software will play a major role in your success. You must be willing to invest in the software you'll need to assist you in running your business. Email Program The first and most important software you'll need is a quality email program. Although most Internet Service Providers include email accounts for their customers,…

Do You Know How Much Your Content Costs?

The creation of content is a significant and increasing cost for many organizations. However, few managers know how much they are spending on content. If you're not measuring the cost of content, you can't evaluate the return on investment it creates. If you can't measure content, you can't manage it.

Holiday Action Keeps Shopping Season Sweet

Usually, U.S. retailers earn 20-80% of their entire yearly gross during the holiday season. But this year, things are different. The sluggish US economy has prompted Deloitte Research's Carl Steidtmann to fear "the worst Christmas ever" in the retail sector. Short of going door to door in a Santa suit, how can businesses increase profits and prevent a blue Christmas? Despite economic gloom, industry leaders…

Branding Your Business

If you think only big corporate names need to think about things like brand names, think again. Your brand says a lot about you and your business, and that's as true for a one person home- based operation as it is for a multinational conglomerate. In this article we look at how creating a strong brand for your business can help you set yourself apart…