Archive
You Can Write Ads Too
The art of writing advertisements is something most people think they don't possess. I hear so many people say that they don't…
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Ten Questions to Ask Before You Purchase Disability Insurance
It's great to be an entrepreneur, right? There are plenty of "upsides" to being your own boss. But there is a downside. If you are sick or disabled, you can't rely on employee health benefits to carry you through the rough times. How long could you manage without an income if you were unable to work due to sickness or injury? If more than ninety…
Affiliates Need to ‘Capture’ the Email Address
One of the secrets to a successful online home based business is capturing your visitors' email address so you can contact them again and again. The most effective way to capture email addresses is by offering a free newsletter, free email course or free ebook. For affiliates, capturing the email address is a bit more difficult, but certainly no less important. If you resell products…
The
In an increasingly price-sensitive world many business professionals feel that the only way they're going to win in a competitive RFP situation is if they slash their prices. The good news is that in most situations price isn't the burning issue. It's value-for-money or Return-On-Investment (ROI) - in other words, how much "bang they're going to get for their buck". Now, this is hardly revolutionary…
Share Marketing Costs, Boost Profits
The challenges of the small business owner are well documented. They must battle for market share against larger competitors, run all aspects of their business, and even pay higher rates for advertising and other marketing related expenses. Small businesses generally do not qualify for volume discounts when it comes to buying advertising space or marketing materials, and thus they end up paying higher rates for…
Ten Reasons Why Most Business Plans FailAnd What To Do About It
Research indicates that less then 20% of small businesses execute any type of business plan. Research also indicates that only about 20% of all small businesses survive the first five years of existence. Is that a coincidence? I don't think so.
