Archive
Which Affiliate Program is For Real?
Affiliate programs are big business on the Internet, however many are not what they appear.
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The “Bang for your Buck” Approach that Eliminates Price Sensivitivy
In an increasingly price-sensitive world many business professionals feel that the only way they're going to win in a competitive RFP situation is if they slash their prices.
Is Your Value Proposition Strong Enough?
A few weeks ago I sent out a newsletter announcing my new web site, Selling to Big Companies. The next day I received an email from a subscriber that said: "You did a good piece of selling in the email. I read all the way to the bottom, and I had NO intention of doing so when I glanced at it. You must know your…
Identity Theft Or Will The REAL Me Please Stand Up!
There is a new thief on the block. An identity thief and YOU are at risk!
Is Your Ezine Being Zapped?
About a year ago I wrote an article titled 'Winning The War On Sp^m'. Unfortunately, the war on sp^m is not being won at all. In fact, the problem is now so serious that sp^m is shaping up to be the greatest threat to online marketing. The threat comes not from sp^mmers themselves, but from the filters that are being used to block them.
Analyze Your Traffic to Improve Your Web Site
Server logs are an incredible source of informationabout your site's visitors. You can use this data to judge theeffectiveness of your offline marketing, find your most (andleast) popular pages, learn what terms people are using in search engines to find you, and more. Publishing Guidelines: Permission is granted to publish this article electronically or in print as long as the bylines at the end are…
