Web site strategy #2. “Stay with Me” concept
The most of what I've planed to say is already explained in these three words mentioned above. It would probably be the…
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The most of what I've planed to say is already explained in these three words mentioned above. It would probably be the…
Google has recently introduced a "beta" version of their "Froogle" online shopping search engine. Unlike their well-known search service, Froogle attempts to provide a searchable index of online merchandise catalogs. In this short article, I'll describe what Froogle offers searchers, how online merchants can participate, and offer a few simple tips to make the most of this new search engine.
There's a tremendous market that most if not all ebook authors and publishers are overlooking. Why they overlook this market is beyond me, maybe it's because they are stuck on the notion that the only people who will buy and read their ebooks are the people that buy and read printed books. Folks, these people could care less about reading an ebook. This is a…
Most clients are a pleasure to work with. The pains in the derriere are also, when you have enough experience to recognize the type. I've listed several "difficult" types below, so that you can arm yourself against them. The major weapon in your armory is THE CONTRACT. Always have a contract, no exceptions. Be especially wary of the prospective client who says: "A contract? This…
Creating a web site without developing a web site marketing plan is the same as planning for failure. A web site marketing plan is essential not only just to survive but to continue to thrive and expand your business. You should spend 80% of your time marketing your web site. It's the life blood of your online business.
There's a therapist in my hometown who bills 55 hours a week and has a waiting list of several months of clients trying to get in to see him. He owns a business card. That's the extent of his marketing. He doesn't even have a sign on his door. He couldn't really market, he doesn't have the time. He's in his office 10 hours a…