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If you're into professional development, you've probably come across the name of Martin Seligman, Ph.D. He's the Optimism guru, the man who…
Many people are confused when it comes to making decisions about software. Installing, uninstalling, trouble-shooting, buying; there is much to think about. This article discusses some software basics everyone should understand. Tip 1: To prevent unnecessary trouble, install one new program at a time. Be sure the program works correctly before installing another. Try to learn one new program at a time. Tip 2: Many…
Many home-based business owners have a single service or product they provide. They may sell e-books or crafts or speech-writing services. Specializing in one area is good for many reasons. For one, it makes marketing easier and helps that business build a solid reputation in one area. Although specialization has its benefits, businesses who derive all of their profit from a single area are overall…
A great copywriter once wrote, "A good ad is like a good sermon: It not only comforts the afflicted, it also inflicts the comfortable." But the question of the moment is this: How do you know -- before a single living colleague, client or consumer has laid eyes on it -- that you've done a good ad? That it's the right time to stop all…
Part of running a successful business is making it grow. Home-based businesses are no exception. In fact, it can be even more important if you are just starting out or lack a potential client base. The key to growing a business is marketing.
It's a bright and shining new year, and you've got a clean slate. What will you do with this opportunity?
