network
Email is a unique opportunity when you're marketing. It's like being a business owner and having the customer standing right in front of you, a captive audience. Treat this person as the target market and make your signature block, your *sig* work for you. It's part of branding.
I have a client who would like to design her home page so that it looks like a postcard. The little bit of text that will be on the home page will be in a handwriting font, which means, then, that the entire page will be a graphic. I know text on the home page is important for SE placement. Is there any way around…
Back in 11-2002 my candle website was ranked #3 at Google under the common keyword "candles".
One evening not too long ago I was looking through my web site traffic logs, looking for patterns that could help me improve it. I was in the section that shows the pages visitors enter and exit my site. The page addresses begin with my domain name, such as http://www.zmoon.com/webdesigntips.html. However, on this occasion there were several listed that started with some name I didn't…
In Part I I began looking at the most common types of sales letters. In this part I will give you some of the less common--and often more effective--sales letters.