Guerilla Research With Web Site Audiences
In the world of web site development, there is a popular pastime and it’s not baseball. It’s the inevitable debate that arises…
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In the world of web site development, there is a popular pastime and it’s not baseball. It’s the inevitable debate that arises…
So, you've spent some long, hard hours and invested your hard-earned money into creating the perfect website for your business. Now its time to start promoting. But what exactly does that little word, "promote", mean?
There are zillions of scams floating all over - online websites, emails, regular snail-mail, and phone calls. You need to be wary of everything - and that's a tough call. As a funding agent, I got a call the other day, and this woman was asking of we can do a certain type of loan - I asked her to explain, and she said she…
Writing a good ad that captures the attention of the reader is an art. Your ad and especially the headline should be compelling and strong in order to persuade the reader to a greater interest in what you are offering. In other words: to distinguish yourself from your competitors you have to be creative. Learning how to write a Haiku, a very short Japanes poem,…
A distributor for a network marketing company called me this week for help in promoting her business. Julie places ads in ezines (email newsletters) to generate traffic to the free website provided by her company. She also sends postcards to several targeted mailing lists to generate inquiries and traffic to her website. I asked her what was producing the most profitable results. She answered, "I…
I just got off the phone with a company that provides me a service for which I pay $600 each month. A couple of days ago I received a letter from them saying that due to economic factors, cost increases, blah, blah, blah they were going to raise my rate by a "modest amount".