How to tell if someone opens your email newsletter

There is no real way to know exactly how many times your newsletters are read. There is a neat little 'trick' you can use with HTML based newsletters and email so that you can know at least how many times it has been viewed. Compare the number of views the number of copies sent out and you will have a reasonably good idea of how…

10 Secrets For Everyday Writing Success

During my 25-year career in a variety of professional positions in both the private and public sectors I have written literally thousands of letters and memos andhundreds of reports. If I had to boil-down everything I've learned about practical day-to-day writing for both personal and business purposes into 10 key points, this would be my "top 10 list".

Why You Need A Firewall NOW

Hackers are getting more sophisticated in entering computers without permission, and once they are in, they have access to every bit of information on your computer, plus the ability to "hijack" it and control it. Depending on what the hacker wants to do - he can pull out all your personal information, passwords, social security number, credit card numbers, and all the sensitive financial information…

How Much to Pay for Advertising Part I

At least once per week I get this question. It's not an easy one to answer. If you are just starting out, getting visitors to your site is a BIG priority. Sometimes a little cash can really grease the wheels.