Motivating Employees

How Do They Do That? Scrollbar Colors and Flash Pre-Loaders

In today's article, I'm going to cover a few of those things you see all over the web, and while they look so simple, you might not be sure exactly how they do that. The two main things that come to my mind are 1. Changing your scroll bar colors. 2 Flash pre-loaders. So I looked into the easiest ways to do both and now…

Getting Listed in Australian Search Engines

Can you tell me how I can submit to Google and Anzwer AustraliaNew Zealand? I rank number 4 in the World search but don't even show in Australian searches. I pay Express submission to Inktomi my web address www.matstoneglobal.com is it because I have .com and not .com.au

Grow Sales Using Image Tactics

In my dreams, I envision being the marketing consultant equivalent of Oprah or Tiger Woods. Oprah, for her premise, "You're a woman and only you are responsible for yourself." Tiger Woods, for his ultimate dedication to the game. Respectively, this is what they're known for or what their personal value can be identified as; put another way, this is what their brand identities are.

Effective Web site Usability

The other day I saw this photograph in a magazine which showed a steaming tea cattle, with its handle on the same side as its nozzle [or the mouth, or whatever it is called], with a caption, "A Sadistic Product Design." In the same way, there are sites that are, sometimes it seems, specifically designed to give you the jitters, despite having the relevant content.…

Web Writing for the World: Five Tips On Writing For Global Readers

They're on the web in great numbers, they are your users, and American English is not their first language. They may be across the world or across the street. Who are they? They are global readers, and if you're doing business on the web, you can't afford to dismiss them. Global Reach at http://www.glreach.com/globstats/ estimates that 510 million non-native English speakers will be online by…