Achieving Involvement: Wiles and Devices for Lifting Direct Mail Response

One of the definitions of “involve” is “to bring into a situation from which escape is difficult.” That’s exactly what we want our direct mail packages to do. We want to hook the recipient to open the package, keep his/her attention, and show that the only means of escape is to place an order.

Realtors – How To Start A Traffic Explosion In Your Spare Time

I know that you are busy. The average realtor works 14 hours a day showing homes, doing paperwork, listing presentations, and advertising. When you are stretched for time – something usually drops and that “something” is usually your website. I know that you want to get that website to pump out a steady stream of leads – but you don’t have the time to get started.

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