Archive
The Make-Break Point: Your USP
Your USP (Universal Selling Proposition) will make or break your business. Let me put this differently. With a great USP, success is…
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Assembly-Line Marketing
Marketing and production go hand-in-hand. One cannot exist without the other. These assets are worth more combined than separated. Yet, companies struggle to make the two function together, often planning more marketing campaigns than they can produce.
5 Steps to Stress Free Project Management
Life is peaceful and pleasant when you are a professional. You can be sure of your promotions and rewards as long as you do a good job and excel at what you do. However the moment you start managing projects and other people your own advancement now depends on other people's performance and how you enhance the teams output,
Elevating PageRank and Choosing a Keyword Focus
Dear Ross, I'm still not too clear on this whole PageRank thing that Google does. From what I can gather, the incoming links have no weight in the PageRank, only links leaving my site and going to other sites (so competitors can't lower your PageRank by linking to you with low-ranked sites). So, all I have to do is find all the highly ranked pages…
Search Engines vs. Database-Driven Websites – Optimizing PHP
Dear Jim I have a question regarding a e commerce site using PHP extensions vs. html. That is, I have seen at this SEO site that there might be an issue with search engines being able to crawl this kind of a site, since these are javascript sites I think there might be reason to worry, is it true? What should I do?
The Learning Game and How To Win It
To many, learning is a dirty word. A chore to be avoided at all cost. However, it's required to succeed in business. But maybe not the kind of learning you think of when you use this term.
