network
Social media marketing can be extremely effective. Compared to other advertising options, it can be extremely cheap, too, which is perhaps more…
Advertisers who use Microsoft adCenter were treated today to some tips on getting ads up faster and improving their performance. Obviously these are essential factors to the success of a campaign.
The idea behind Yahoo BOSS (Build your Own Search Service) is to let developers combine Yahoo's search index with their own applications. Now, a few tweaks should improve the process, and Yahoo has also made it more "professional" by moving away from the idea of offering everything for free.
Anyone dealing with reader commentary has probably had second thoughts about the wisdom of allowing just anybody to have a moment on their stage. Flamers, haters, idiots, bigots, and crazies—we get them all. But reader commentary on my recent editorial about A-list bloggers hanging up their jerseys was so thoughtful and passionate, I thought they deserved a brighter spotlight.
An old colleague of mine used to joke he was one of millions whose job it was to “feed the internet.” This past November, an alumnus of a prestigious writing program in Louisville, Ky. told soon-to-be-alumni his blogging career was short-lived because, like a bad girlfriend, his blog constantly needed him.
The SMX West conference began today, and Danny Sullivan, its co-chair and the editor-in-chief of Search Engine Land, gave the keynote to truly kick things off. Sullivan took an all-inclusive look at the search industry, touching on current standings, trends, and also what he'd like to see happen.
