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Five Reasons Your Home Business Needs a Business Plan
Do you have a business plan for your home business? "Don't need one," I can hear some of you saying. "I don't…
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11 Ways to Maximize Your Agencys Value
You've gone through a long, time-consuming search to find the right agency. You invested hours in talking to colleagues in other companies, pouring through credentials, interviewing agency principals, weighing proposals and chemistry.
Search Engine Basics: The Meta Tag
Now, I know what you are thinking; "surely we don't need to worry about Meta tags, as most search engines ignore them" and for the most part you would be right. The importance of Meta tags has diminished so considerably over the past couple of years, that I fully expect this to be the last article that I will write discussing their optimization. That's not…
Business Success is Rooted in Sales
When I launched my first business I had a wildly mistaken view of what business actually is. First off, I thought an enterprise was about money. I thought business was about the accumulation, budgeting and the careful spending of dollars. Certainly that's part of business. But it's not the important part. I also mistakenly thought business was about creating a high-quality product or service that…
Are These Common Email Mistakes Costing You Business?
I hope that you have already learned not to type your email in ALL CAPS as that is considered YELLING. Also, if you are doing business, I hope you are not one of those that types in all small case letters - no CAPS!
Choose Your Enemy Wisely
When the great Carthaginian general Hannibal was just a boy, his father forced him to declare his undying hatred for Rome. After his father's death, Hannibal used that rage to propel him in a lifelong battle with the emerging Roman Empire.
