Turn off the news!!
Now wait a minute. Was that gasp really called for? You can't be that addicted to the news, can you?
network
Now wait a minute. Was that gasp really called for? You can't be that addicted to the news, can you?
Branding is the process by which you attempt to differentiate your business from your competitors. Just as a brand will allow your horse to be recognized among the rest of the herd, so too must your business's brand set you apart. Although your name and logo are important features of your brand, there's a lot more to it than that.
This past few weeks has brought into a brighter light one of the obstacles that we, as home business owners, have to endure all the time unexpected interruptions. Sure, interruptions don't just happen to home business owners but we seem to have the most unique ones.
Recently I was working with a client, Bob, on a problem he was experiencing at work. He's a VP for a high-tech company who has gone through more re-orgs, mergers, acquisitions and other corporate changes than I could possibly begin to remember.
One of the most important things that you can do, to help your organization be as effective as it can be, is to offer your team of people clear job descriptions and expectations.
The image map definitely needs to go. Image maps are often nice, but more often they are problems.