Dont Forget to Breathe
Yeah, right - forget to breathe? That seems like the only thing in our fast-paced lives that we don't have to worry…
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Yeah, right - forget to breathe? That seems like the only thing in our fast-paced lives that we don't have to worry…
In studying resilience and the sweet uses of adversity, and listening to my coaching clients, I discover the same things over and over again. After a given point in time, the person acknowledges that a lot of good things have come from their adversities.
As small business owners, we often take on more than we can handle. Wearing all the hats running our businesses, as well as the other commitments we have (i.e. volunteer work, family, etc.), can sometimes leave us feeling overworked, frustrated, and stressed out.
There are many, many ways of marketing your business that don't have to cost an arm and a leg. They are all great ways of ensuring that your contacts are aware of what you do and whom you can help.
Recently, while providing an up-and-coming Virtual Assistant (VA) with some startup information, she asked me a very interesting question, "Why do you and other VA's join organizations?"
Can't move any products? Maybe the problem is you don't have a BIG IDEA. What's a BIG IDEA? A BIG IDEA is the thought, phrase and/or concept that makes your offer both UNIQUE and APPEALING.